It’s no secret that men are looking for a luxury watch. Rolex, Omega, IWC, you name it, the modern man is going to want it. But when finances are tight, a more affordable brand should suffice. For me, affordability is unfortunately all I can aspire to, but luckily there are plenty of brands to choose from that don’t skimp on style or quality.
Traditionally, the more “affordable” watches weren’t so fantastic compared to their exotic Swiss cousins, but today that is far from true. There are a myriad of brands offering high quality and beautifully designed watches, all for a fraction of the price of their luxury counterparts. At its core, they still serve the same function and do it almost as well as their expensive counterparts, but they do so without a ridiculous margin that a brand with the Rolex cachet can do.
For a while, those who could afford to immerse themselves in the world of Swiss fine watchmaking looked up at the thought or sight of a Seiko or a Citizen. Again, those times have changed and so has the watch community. Ultimately, what binds the watch world together is the love for a small mechanical device that sits on the wrist and tells the time. Whether you wear a $ 500,000 Richard Mille or a $ 50 Swatch, you ultimately share a passion for the same thing, watches. Today, the global watch community appreciates this passion more than ever.
Of course, an affordable watch, will not have the most precise Swiss movements or be made from an exotic blend of carbon fiber and white gold, but as a daily timekeeper it still fulfills its primary function. and you don’t have to worry so much if they succumb to bumps or scrapes.
Seiko – the Japanese word for exquisite or successful – has become one of the most recognizable names in watchmaking since its inception in 1881, and is credited with being the first to produce a watch that combines automatic movement with precision. quartz. The best-known series of the company is the 5, which represents five criteria that a Seiko watch must meet in order to be able to use the moniker.
Founded in 1918, Citizen is another internationally renowned Japanese watchmaker. The company owns a few “world firsts,” such as the world’s first multiband atomic watch, which is accurate to within a second in 100,000 years. Perhaps the best known is the company’s Eco-Drive technology, which relies on a solar panel to keep the internal battery charged. This internal battery can last up to 40 years before needing to be changed.
Casio is another Japanese watch maker, with its fingers in several other consumer electronics pies. Many of us undoubtedly had the company’s classic staple digital watch on our wrists growing up, before moving on to the iconic G-Shock line. Designed to withstand mechanical shock and vibration first and then be a fashion accessory, the G-Shock can unequivocally be considered a success, with over 100 million sales worldwide.
Beginning its life as the Waterbury Clock Company in 1854 before re-forming as the Timex Corporation in 1944, this Connecticut-based company is often considered the inventor of the wristwatch. Today, the watchmaker produces models for all occasions: sports; dress; automatic and solar to name a few. One of its most iconic models is the Q Timex, first launched in 1979 but recently re-released, the Q Timex is as retro as it gets. Good luck finding one to buy, however.
Founded in 1875, Bulova was one of the first to introduce mass production of watches in 1919. The company is responsible for developing the Accutron timing method, which used a 360 Hz tuning fork instead of a balance wheel and promised to be specific for one minute a month. The company was acquired by Citizen in 2007 and sales of Accutron watches ceased in 2014.
Although first found in Switzerland in 1895, Rotary watches are most often associated with the United Kingdom, largely because the company was the official supplier of watches to the British Army in the 1940s. Hui, the watchmaker produces a wide range of models, encompassing both quartz and automatic movements, and even offers a series of Revelation reversible watches that allow the wearer to change dial style and time zone.
Swatch watches are synonymous with fun designs, practicality and affordability – the name itself comes from ‘second watch’ because they are designed to be casual and disposable. Swatch watches have gained international fame because they allow consumers to own a Swiss-made watch without the usual Swiss-made price tag. With a range of styles available – automatic movements recently added – the young company has something for everyone.
Daniel Wellington watches are about as minimalistic as it gets. It won’t be surprising to learn that the company is based in Sweden. Drawing heavily on the Instafluencer culture, DW watches are more likely to be found on the wrists of the younger generation. However, with a range of basic but perfectly passable dress watches that can also be worn casually, Daniel Wellington is a brand you should follow.
Named after Denmark’s northernmost town, Skagen is another champion of quintessentially minimal Scandinavian design. Founded in the United States in 1986 by a Danish couple, the company emphasizes sophisticated design at a low price.
Another watchmaker from Japan, Orient is best known for its automatic and manual winding models. Among the most iconic models was the Star which, first released in the 1960s, was a cheap automatic timepiece, while the Fineness, released in 1967, was the thinnest automatic watch of its time.
Invicta was founded in the 1800s in Switzerland – the official year is subject to debate – but has since moved its headquarters to Hollywood, Florida. The company produces watches in a range of styles ranging from classic sports watches to the more garish. They also own other affordable watch brands such as Glycine. If you are a fan of the brand but are looking for something a little more exotic, they have a Swiss Made collection and
collaborations with various well-known brands.
Vincero is still in its infancy. Founded in 2014, the watchmaker produces very affordable timepieces – the most expensive model we could find is US $ 299 for a dress watch with an automatic movement – with a simple mission to bridge the “middle” between. high-end and luxury timepieces and inexpensive models that skimp on quality.
Since its debut in 1997, Nixon has established itself as one of the favorite watch brands for the younger generation, especially those interested in extreme sports. and California. Choosing a standout model from the vast lineup is tricky, but with the ability to look both in the boardroom and in the nightclub, the Sentry SS is one of our favorites.
Your opinion of whether you find the Apple Watch affordable depends on a number of factors. If you just want a watch to tell the time, then stay away. If, however, you want a watch that can also track your daily activity, stream music to Bluetooth headphones, monitor your heart rate, let you make and receive phone calls without a phone, and pay for things in stores, and mostly getting it all right, so we’d say it’s a heck of a bang for the money.
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