At a time when many of us are enamored with smartwatches and activity trackers, luxury watches remain wardrobe staples for their functionality, chic sophistication, and transformative potential. A choice of watch says a lot not only about your personal style, but also about your philosophy of life. It means you appreciate the best watch brands steeped in history and innovation, enjoy having a sentimental connection to what you wear, and value craftsmanship that will stand the test of time. time.
The best watch brands today represent the opposite of fast fashion. These timeless timepieces are made to be worn often, adored for their elegance, and passed down from generation to generation. They are the perfect gift for a birthday, wedding, anniversary, graduation or any other special occasion. But buying a luxury watch can be confusing because there are so many nuances, from movements to complications on offer. Whether you’re a collector or new to watchmaking, we’ve consulted with watch experts to find the best watch brands to buy right now for every style and price.
Best Overall Watch Brand
Omega: Renowned for its precision and reliability
Best Expensive Watch Brand
Breguet: a watch brand for kings, queens and CEOs