
WatchTime New York 2021 is less than two weeks away, October 22-24, and with over 25 fantastic brands showcasing their latest timepieces, we couldn’t be happier to see you soon at Gotham Hall in Midtown Manhattan.
Among the watch brands exhibiting at the event, 11 of them received one or more nominations for this year’s Grand Prix d’Horlogerie de Genève (GPHG), often called “The Oscars of watchmaking”, the first award being watch prices. industry, in which even receiving a nomination is considered a serious accomplishment.
While the 2021 GPHG winners won’t be announced until November 4, you can see plenty of nominees even sooner, live and in person at WatchTime New York. Scroll down for the full list of featured watches.

Armin Strom
Aiming to enhance “fine watchmaking for women,” the Armin Strom Lady Beat Manufacture Edition White combines avant-garde style with versatile portability, resulting in an uncompromising timepiece that breaks new ground in the world of mechanical watchmaking.
Bovet 1822
Talk to House well-documented know-how in the field of high-end women’s watches, Bovet 1822 was nominated for two awards in 2021. The first, in the Ladies open group, is the Miss Audrey Sweet Art, a delicate beauty with a dial made of pure sugar crystals; the second, in the Female Complication group, is the Recital 23, a creative moon-phase timepiece that also serves as Bovet’s first female timepiece to feature its famous “writing slope” case shape.
Chopard
Chopard received three nominations. The first is for the LUC Flying T Twin Ladies, a tourbillon adorned with diamonds with stop-seconds function; the second for the LUC Quattro Spirit 25, which celebrates 25 years of in-house watchmaking with the manufacturing, and the third for the The power of the flowers jewel watch that embodies paradise on the wrist.

Grand Seiko
Like Bovet, Japan Grand Seiko also received two nominations in 2021. We recognize the Heritage Hi-Beat “White Birch” Ref. SLGH005 for its incredible dial, finish and 80-hour movement; the other honors yellow gold Recreation of the first Grand Seiko, with its vintage style combined with ultra-fine modern workmanship, as a competitor in the “Iconic” category.
MB&F
Ultra-creative watchmaker MB&F is no stranger to critical acclaim (and in some cases critics) for its innovative mechanical work, and so it’s no surprise that the independent brand has received not one, not two, but Three GPGH nominations this year.

In the general category of men is the update Legacy Machine 101, with its colorful blue dial, while the Men’s Complication category includes the dual-timing design of the LMX Titanium. Finally, the LM SE Eddy Jaquet “Around the world in eighty days”, representing a scene from the famous novel by Jules Verne, competes within the group “Métiers d’Art”.
Zenith
Swiss watchmaker Zenith has been the subject of special attention this year for the renewal of its famous Chronomaster collection. Appropriately, the brand received two nominations for models at the forefront of the revival. One is influenced by vintage Chronomaster Revival A386 Manufacture; the other is foresight Chronomaster Sport.
From Bethune
From Bethune is probably best known for its innovative tourbillon watches and, unsurprisingly, received a nomination for one of its most notable examples in recent memory, the DB Sorte de Deux Tourbillon, a very limited watch with a two-sided dial.

Lab Massena
The “Challenge” category is one of the most interesting competitions in the GPHG, and WatchTime is delighted to welcome Lab Massena and its nominated in the group at WatchTime New York 2021. The Uni-Racer is a suave 21st-century take on a mid-century chronograph design known as the ‘Big Eye’.

Arnold and son
Known for its striking three-dimensional dials, Arnold and son won a GPHG nomination for one of his most recent and impressive: the Luna Magna, which features the world’s largest three-dimensional moon phase display ever installed in a wristwatch.

Oris
Holstein-based watchmaker Oris had a pivotal year in 2021, and the GPHG recognized the brand’s various accomplishments with nominations for two of its most popular recent launches.

The first is the Aquis Date Caliber 400 41.5 mm, notable for its namesake internal movement, while the second is the Divers Sixty-Five Cotton Candy, an eye-catching bronze plunger made even more so by its “soft” pink dial.

Seiko
While Grand Seiko received two nominations this year, the sister brand Seiko also attracted attention for its captivating year of watchmaking. The solitary appointment of the Japanese watchmaker is for the revival of the vintage Recreation of King Seiko KSK, which is among the six watches in the running for the GPGH “Petite Aiguille” prize.

Many of these GPHG-nominated timepieces, along with many other watch masterpieces, will be on display at WatchTime New York 2021. To see these coveted creations in person, don’t delay; order your tickets here!